DEVELOPER PORTAL

Company Summary: Comcast, is a media and technology Fortune 50 company with two primary businesses: Comcast Cable and NBC Universal. The Company’s Communications segment consists of the operations of Comcast Cable, which is a provider of video, high-speed Internet and voice services to residential customers under the Xfinity brand. The Company also offers its home security and automation services as a component of its bundled service offerings.

My role was truly blended where I bridged the gap of User Experience design which includes the research methods listed below and User Interface design which includes wireframing, lo- and hi-fidelity designs along with iterative prototyping. Please check out the Designs page.

Project Summary: To design a fully functioning developer portal to support three business units: Xfinity X1 apps, Digital Home, and TV Partner Program. The initial release of the portal is web based as the content is highly technical in nature.

The Team: Our team consisted of three groups. Product stakeholders, Comcast Senior Management, UX/UI design team, and system engineers. I acted as lead UX/UI designer and facilitated User Research studies, design sessions, prototypes and actively participated in all scrum calls, sprint reviews and final launch meetings.

Time Frame: We had 1 year to launch the Xfinity Developer Portal from research to engineering “hand-off” for production. The research and design phase was 6 months using Scrum Agile processes.

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WHAT WE WANTED TO LEARN

What Works / Doesn’t Work
Pain Points of Developer Portals
Motivators
Use of Workflow
Navigation Dependency
Support Experience
Account / Identity Management
Device Management

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usability Study

Recruit participants who have experience using developer portals such as Google, Apple, Amazon and Roku
Screen all respondents as well as complete questionnaire to identify motivations and pain points in their journey to publish their app in a dev portal
Interview candidates for 30 minuts to discuss past user experiences with dev portals

View the study

what we asked

What Dev Portals have you utilized in the past ?
What is your experience with the registration process ?
Describe process to find the documentation, certification forms and dev tools to submit your app ?
What is your experience with customer/tech support and ticket management ?
Describe your need to manage your account or identity ?
Describe feedback from your portal use (text, notification center and/or email) ?
Describe navigation features ?

what we learned

VISUAL APPEARANCE

Participants felt that the first impression of a Dev Portal was important for continued usage. This includes reducing wordy pages and complex interfaces.

Recommendation: Ensure familiar page templates are utilized that consistently present the brand, layout and organization

WHAT WE APPLIED

Design patters

The purpose of Design Patterns is to establish visual consistency across all digital projects. Consistent design patters also aim to increase the speed and accuracy of design and development decisions.